Crafting The Next Normal
Characterised by simplicity and emphasis on sustainability, the pieces that we have crafted are made with eco-friendly, durable materials. Featuring clean, streamlined and geometric shapes, the purpose behind our designs is to create a timeless, minimal look that can be worn for years to come. Just like the materials we have used defy the usual ‘resource expectations’, our style too is about revolutionising the way we look at everyday, fine jewelry with pieces that promote individuality and self-expression as well as challenges the societal expectations of gender norms.
With a melange of inclusivity and sustainability, we aim to be advocates for environmentally conscious design while understanding our duty to give back.
Commitments
Excellence & Quality
Our jewelry maintains a contemporary elegance through its premium quality and sterling impressions, while also demonstrating a commitment to conscious fashion by incorporating eco-friendly resources like aerospace grade titanium, recycled gold and lab-grown diamonds. Our aim is to craft a ‘lifetime of fashion’ by styling up mindful and meticulously crafted accessories
Heirloom
Combining old-world charm and contemporary narratives, our ecologically sound jewelry is about providing consumers with a diverse selection that strike a high score on sustainability and at the same time can sustain itself for generations to come as a heirloom
Reduce, Reuse, Recycle
There is a slow renaissance beginning in the jewelry industry and we aim to be the pathbreakers of it, by being the one stop e-shop for consciously crafted jewelry made with materials that are durable and sustainable to champion the ethos of mindful materialism
Titanium: Putting sustainability at the forefront of style
As innovations continue to drive the world of fine jewelry forward, it has become evident that fashion and sustainability are mutually inclusive. In line with this idea, we have embraced aerospace grade titanium as one of our eco-friendly metals to cultivate sustainable jewelry. This eco-metal is ultra-lightweight, flexible, durable, hypoallergenic, and non-corrosive, making it ideal for crafting timeless jewelry accessories. Its remarkable strength allows for a more delicate stone setting than traditional softer metals and the lustre of this 100% recyclable metal is as striking as our bet on conscious fashion.
With Aerospace Grade Titanium as our ‘hero product’, our ecologically conscious, everyday fine accessories are an ode to gender-neutrality, sustainability, minimalism and going beyond the ordinary.
With Aerospace Grade Titanium as our ‘hero product’, our ecologically conscious, everyday fine accessories are an ode to gender-neutrality, sustainability, minimalism and going beyond the ordinary.